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Recent Google Ruling May Open Door to More AI-Powered eCommerce
Recent Google Ruling May Open Door to More AI-Powered eCommerce
August 12, 2024  |  eCommerce

The recent federal court ruling against Google’s search monopoly could usher in a shift in online shopping, potentially reshaping how consumers discover products and businesses...

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Unpacking Google’s Week: Antitrust Ruling and Targeting Minors With Meta
Unpacking Google’s Week: Antitrust Ruling and Targeting Minors With Meta
August 09, 2024  |  Google

Alphabet’s Gmail email service, the world’s largest free email provider, was down Thursday (Aug 8). But the multi-hour disruption was merely the latest — and...

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Gopuff SVP: Personalization Requires Staying ‘a Step Ahead’ of Shoppers
Gopuff SVP: Personalization Requires Staying ‘a Step Ahead’ of Shoppers
August 02, 2024  |  Delivery

As merchants look to target their offerings to consumers’ unique needs and preferences, Gopuff is tapping personalized ads to drive additional revenue. In an interview...

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Shop Talk: Social Media Creates Roadmap for Pop & Bottle Brand
Shop Talk: Social Media Creates Roadmap for Pop & Bottle Brand
July 31, 2024  |  Retail

As early-stage brands look for digital tools to build and grow their following, Pop & Bottle has seen social media point the way forward for...

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Pinterest Reportedly Turning to News Outlets to Sell Ads
Pinterest Reportedly Turning to News Outlets to Sell Ads
July 29, 2024  |  Partnerships

Pinterest is reportedly seeking help from news outlets and other publishers in selling ads. The social media platform is testing a new program to sell...

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OpenAI Fires Shot at Google With AI-Powered ‘SearchGPT’
OpenAI Fires Shot at Google With AI-Powered ‘SearchGPT’
July 29, 2024  |  artificial intelligence

OpenAI’s new “SearchGPT” tool, launched Thursday (July 25), aims to shake up the eCommerce industry online with AI-powered product discovery and comparison. The prototype, available to...

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Best Buy CMO Jennie Weber Says Customers Want Inspiration, Not Information
Best Buy CMO Jennie Weber Says Customers Want Inspiration, Not Information
July 24, 2024  |  Retail

As Best Buy looks to turn its sales around, the electronics retailer is rethinking its relationship to its customers as shoppers’ expectations have evolved, prioritizing...

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B2B Marketers Avoid ‘Cookiepocalypse’ as Google Reverses Third-Party Data Plans
B2B Marketers Avoid ‘Cookiepocalypse’ as Google Reverses Third-Party Data Plans
July 24, 2024  |  Google

Google’s years-long effort to remove third-party cookies on Chrome was once termed the “Cookiepocalypse.” Third-party cookies are small data files that track users across various...

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AI Explained: Reinforcement Learning and How It Shapes Commerce
AI Explained: Reinforcement Learning and How It Shapes Commerce
July 22, 2024  |  artificial intelligence

At a bustling Amazon warehouse, robots weave through aisles, selecting items for shipment with increasing speed and accuracy. These aren’t pre-programmed machines but artificial intelligence...

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