McDonald’s

98% of Financially Strained Restaurant Customers Are Cutting Back
98% of Financially Strained Restaurant Customers Are Cutting Back
August 12, 2024  |  Consumer Insights

As consumers bear the burden of inflation, PYMNTS Intelligence reveals that nearly all individuals living paycheck to paycheck are making trade-offs when it comes to...

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Taco Bell Goes All-in on AI Drive-Thrus as McDonald’s Steps Back
Taco Bell Goes All-in on AI Drive-Thrus as McDonald’s Steps Back
August 07, 2024  |  artificial intelligence

By year’s end, hundreds of Taco Bell drive-thrus could be taking orders without a human on the other end of the speaker. Yum Brands’ ambitious...

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McDonald’s Sees ‘Trade Down’ as Paycheck-to-Paycheck Pressures Rise
McDonald’s Sees ‘Trade Down’ as Paycheck-to-Paycheck Pressures Rise
July 29, 2024  |  Earnings

McDonald’s sales fell for the first time since 2020 as lower-income consumers stayed home. The fast food giant released quarterly earnings Monday (July 29) showing a 1% dip...

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Beyond B2B: How Merchants Use LinkedIn to Reach High-Value Consumers
Beyond B2B: How Merchants Use LinkedIn to Reach High-Value Consumers
June 28, 2024  |  Social Commerce

As businesses look beyond traditional marketing channels to reach and influence consumers, one surprising player that has emerged is LinkedIn, with merchants extending the platform...

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Consumers Engage Digitally With Restaurants 34% More Than Grocers
Consumers Engage Digitally With Restaurants 34% More Than Grocers
June 26, 2024  |  Consumer Insights

As consumers turn to digital platforms to meet their food needs, their eCommerce adoption of restaurants is greater than for grocery. By the Numbers The...

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Restaurants Push Promotions as Diners Lose Appetite for High Prices
Restaurants Push Promotions as Diners Lose Appetite for High Prices
June 23, 2024  |  Retail

Consumers are spending less at restaurants as menu prices remain high.  And as Seeking Alpha reported Saturday (June 22), it’s a situation that’s left some...

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McDonald’s to Offer $5 Meal Deal as Consumers Seek Value
McDonald’s to Offer $5 Meal Deal as Consumers Seek Value
June 20, 2024  |  Retail

McDonald’s is preparing to roll out a $5 Meal Deal and other value-oriented offers. The $5 Meal Deal will launch June 25 and will be...

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McDonald’s Pauses Drive-Thru AI Chatbot Test Despite Growth in Voice Economy
McDonald’s Pauses Drive-Thru AI Chatbot Test Despite Growth in Voice Economy
June 17, 2024  |  artificial intelligence

After two years of testing, McDonald’s has ended its partnership with IBM to develop an artificial intelligence (AI)-powered drive-thru system. The collaboration, which aimed to...

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Bargain-Hunting Shoppers Drive Price Wars Among Retailers
Bargain-Hunting Shoppers Drive Price Wars Among Retailers
May 22, 2024  |  Retail

The retail industry is reportedly witnessing a fierce battle among major players as they compete for the attention of bargain-hunting shoppers. For example, Target’s recently announced price...

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