With the proliferation of streaming subscriptions making it difficult for many consumers to figure out how to watch their favorite content, demand is emerging for more unified platforms. Streaming service FuboTV, for its part, is targeting the demand for consolidated platforms, as CEO David Gandler...
Amazon is partnering with Diamond Sports Group, a move that comes as video streaming platforms see huge boosts from their sports offerings. The eCommerce giant is making a minority investment in the sports media company, and in turn it will make the latter’s content, which...
As CNN struggles to gain share on cable TV, the company’s new CEO is reportedly looking into new subscription models, as the way consumers get their news is transformed by the rise of digital media subscriptions. As The Wall Street Journal reported, CEO Mark Thompson...
As ad-free streaming becomes too expensive for many consumers, amid price hikes and broader economic challenges, Netflix is reportedly seeing surging adoption of its ad-supported tier. Amy Reinhard, Netflix president of ads, said the plan’s monthly active user base has exceeded 23 million people globally,...
Netflix is reportedly considering ways to generate revenue from its gaming division, signaling a potential shift in strategy for the streaming giant. Netflix games are free for all subscribers, serving as a way to keep users engaged with the platform and attract new fans. However,...
To drive subscriber growth and better hold its own against streaming competitors, Disney is turning to consumers’ affinity for other parts of its portfolio to drive Disney+ adoption. The media giant shared in a post to its Disney Parks Blog that starting Wednesday (Jan. 3),...
Amazon reportedly could realize nearly $5 billion in yearly revenue from its video advertising efforts. Most of that money would come from the tech giant’s recent decision to add commercials to its Prime Video movies and TV shows, Bloomberg News reported Tuesday (Jan. 5), citing an analysis...
Americans are increasingly cutting back on their streaming subscriptions. Streaming service cancellations increased to 6.3% in November, compared to 5.1% the year before, The Wall Street Journal (WSJ) reported Tuesday (Jan. 2). And roughly a quarter of U.S. subscribers to major services like Netflix, Hulu...
Amazon has set the date for Prime Video’s addition of advertisements into the viewing experience, as streaming companies increasingly find new ways to drive revenue from their content libraries. The eCommerce giant informed subscribers in an email that it will add ad breaks starting Jan....
