Consumer Insights

Consumer Insights
Tipping, Fees May Be Diners’ Tipping Point
August 12, 2024

Much has been made of tipflation, the upward march of the tips paid at the table and for delivery, which adds to the bill and subtracts from diners’ wallets. As PYMNTS Intelligence’s own reporting on the perceptions surrounding inflation shows, roughly three-quarters of consumers have...

Consumer Insights
98% of Financially Strained Restaurant Customers Are Cutting Back
August 12, 2024

As consumers bear the burden of inflation, PYMNTS Intelligence reveals that nearly all individuals living paycheck to paycheck are making trade-offs when it comes to restaurant spending. By the Numbers The latest installment of PYMNTS Intelligence’s series “New Reality Check: The Paycheck-to-Paycheck Report,” the “How...

Consumer Insights
Consumers Cut Back on Travel, Experiences Amid Uncertain Economic Outlook
August 08, 2024

Consumers are reportedly delaying or cutting back on travel and experiences amid an uncertain economic outlook. Online booking platforms, airlines, hotels and other companies in this sector have noted this trend during recent earnings calls, Reuters reported Thursday (Aug. 8). Some have warned investors that...

Consumer Insights
Gen Z Uses Grocery Subscriptions 133% More Than Gen X
August 08, 2024

As online grocery subscriptions gain in popularity, Generation Z is leading the charge by a considerable margin. By the Numbers PYMNTS Intelligence’s “How the World Does Digital” study surveyed more than 67,000 consumers across 11 countries accounting for nearly half the world’s GDP about their...

Consumer Insights
86% of Shoppers Don’t Want In-Store Voice Assistants
August 06, 2024

Consumers may be beginning to use voice artificial intelligence (AI) assistants for online shopping, but they would like to keep this technology out of brick-and-mortar stores, PYMNTS Intelligence research reveals. By the Numbers The new PYMNTS Intelligence special report “Generation Zillennial: Voice Assistants and GenAI”...

Consumer Insights
53% of Grocery Shoppers Are More Loyal to Merchants Than Products
August 05, 2024

As consumers weigh a wide range of factors when deciding where to make purchases, PYMNTS Intelligence finds that grocery shoppers tend to be motivated by loyalty to merchants, whereas pharmacy customers tend to go wherever they can get their preferred products. By the Numbers PYMNTS...

Consumer Insights
The ‘Cautious Consumer’ Emerges as Sentiment and Savings Take a Hit
August 02, 2024

It’s commonplace to refer to the U.S. consumer as the engine that drives the country’s economy. The observation is grounded in truth, given the fact that consumer spending accounts for roughly 70% of GDP. But we’re witnessing the emergence of the “cautious consumer,” as tracked...

Consumer Insights
Consumers’ Mixed Economic Sentiments Hurt by Inflation, Lifted by Labor
July 30, 2024

As consumers look at their economic prospects, they are torn between factors pulling them in different directions, feeling relatively confident about the job market but remaining deeply concerned about rising prices. Confidence Ekes Upward The Conference Board Consumer Confidence Index rose modestly in July, signaling...

Consumer Insights
Families May Travel More Often, but Spend Less Than Couples Without Kids
July 29, 2024

Married couples without children are leading the way in travel spending, data show, and as others pull back their purchasing in the category, these dual-income-no-kids consumers continue to shell out.  “The Last Transaction: Family Spending Habits Reveal Merchant Opportunities in Retail and Travel,” a PYMNTS...